7 Keys to Powerfully Building Your Brand: A Three-Part Series


Credits: 1
Level: Basic

Competency: Planning for the Future

Part 1 — Importance of Your Brand

Get the Recording | Runtime: 58:24

About this webinar:
You will learn about surprising branding mistakes and successes, along with the #1 thing that will make or break your brand. We’ll discuss a radical approach that helps nonprofits keep their “heart” while using business techniques to get better results. This session helps you understand the foundation of branding and how to strategically integrate it into your marketing programs.


Credits: 1
Level: Basic

Competency: Planning for the Future

Part 2 — Creation of Your Brand

Get the Recording | Runtime: 57:16

About this webinar:
Don’t make the all-too-common mistake of not investing in a top-notch design. You’ll learn why sometimes this is the difference between getting or not getting a donation, a volunteer, etc. You also MUST have a unique message. You can’t afford to just be another cup of coffee (Starbucks isn’t) or another soda (Coke isn’t). You need to be special! But how? In this session, you’ll learn the key to creating compelling messaging.


Credits: 1
Level: Basic

Competency: Planning for the Future

Part 3 — Implementation of Your Brand

Get the Recording | Runtime: 1:04:53

About this webinar:
Don’t make the all-too-common mistake of not investing in a top-notch design. You’ll learn why sometimes this is the difference between getting or not getting a donation, a volunteer, etc. You also MUST have a unique message. You can’t afford to just be another cup of coffee (Starbucks isn’t) or another soda (Coke isn’t). You need to be special! But how? In this session, you’ll learn the key to creating compelling messaging.

About the presenter for this series:
Katharine Coles is the Founder/CEO of Mad Marketeer, an agency created to provide corporate quality at small business/nonprofit prices. She has over 20 years experience in high-tech, association, Internet, nonprofit, healthcare and entrepreneurial organizations. Previously, Katharine worked as vice president of marketing for Women in Technology International (WITI). In her career, Katharine has developed and implemented marketing programs and PR campaigns for start-up/small, mid, and large organizations including MCI, Stratus Computer, Cerenade, the Gurian Institute, and NaviPath – a CMGI company. She has served as a CASA (Court Appointed Special Advocate); mentored inner-city children; served on the Boards of P.S. I Love You Foundation and Access Executive Network; and currently serves on the Board of Golden Heart Ranch. She earned her Master's in business administration from George Washington University and a Bachelor's in marketing from the University of Virginia.

 

Effective Cost Management for Today’s Economy: A Four-Part Series


Credits: 1
Level: Basic

Competency: Fiscal Responsibility

Part I - Brief Overview of Cost Control Process

Get the Recording | Runtime: 54:21

About this webinar:
This webinar provides a brief overview of cost control process; determination of needed products and services; and acquisition and storage of these needed products and services.

Topics Covered:* Foodservice system * Effective cost management * The control process * Product selection * Calculating costs of usable yield * Yield test procedures * Cost effective products * Purchasing process objective * Purchasing process * Product specifications


Credits: 1
Level: Basic

Competency: Fiscal Responsibility

Part 2 — Discussion on Preparation of Food Products

Get the Recording | Runtime: 1:06:00

About this webinar:
This webinar provides a brief discussion on preparation of food products and guidelines for portioning and packaging of menu items.

Topics Covered:* The receiving process * Purchasing and receiving personnel * Integration of purchasing and receiving * Product preservation: Inventory management, Storage conditions * Food production process: Standardized recipes, Standardized production procedures, Portion control * Product delivery process


Credits: 1
Level: Basic

Competency: Fiscal Responsibility

Part 3 — Review of Budget Development and Use of Budget for Cost Control

Get the Recording | Runtime: 1:00:13

About this webinar:
This webinar reviews budget development and the use of budget for cost control.

Topics Covered: * Preventing cost leakage during product delivery * Budgeting * The operating budget * Calculation of actual food costs: Calculating inventory value, Consideration of donated foods and materials * Estimating costs for your budget: Translating actual food costs to your budget planning, Labor costs, Non-food variable costs and operating costs, Fixed expenses * The budget as a control tool


Credits: 1
Level: Basic

Competency: Fiscal Responsibility

Part 4 — Contracting for Products and Services

Get the Recording | Runtime: 55:22

About this webinar:
This webinar will discuss how to determine what portion of the program should be contracted; how to work with contractors to develop a contract that is reasonable for the program; how to monitor the contractor - contractor performance evaluation; and getting corrective actions taken by the contractor, if/where necessary.

About the presenter for this series:
Audrey McCool, EdD, RD, LD, FADA is a professor emeritus at the University of Nevada, Las Vegas.

Prior to entering the education field, Audrey spent 20 years in health care foodservices including hospital dietetics department management and consultation to long-term care facilities. She has taught courses related to financial management, foodservice systems management and nutrition for the elderly. She has written multiple publications concerning various aspects of foodservice management and nutritional care, including a continuing education course regarding nutrition for older persons utilized by multiple allied health professionals. Audrey was a consultant to the Congressionally-mandated evaluation of the Nutrition Programs for Older Americans, co-authoring the project report. Audrey holds a BS in foodservice management from the University of Illinois, an MS in sociology, also from the University of Illinois, and an EdD in post-secondary education administration from Texas Tech University.

 

Food Safety and Sanitation: From Preparation to Table


Credits: 1
Level: Basic

Competency: Foodservice Knowledge

Get the Recording | Runtime: 58:24

About this webinar:
Learn about food safety and sanitation principles focusing on the safe packaging, handling and delivery of home delivered meals – from food prep to participant table. Incorporating time and temperature controls, avoidance of cross-contamination and proper food handling techniques, along with actual language from the federal food code, this presentation will provide those new to food safety with vital sanitation training, and will provide even the most seasoned food handler with up-to-date information and sound food safety and sanitation principles.

About the presenter:
Mike Glasgow is a registered dietitian at Greater Wisconsin Agency on Aging Resources, where he helps oversee Wisconsin’s Elderly Nutrition Program. Mike has over 20 years of foodservice experience, beginning at age 15 as a dishwasher at a restaurant in his hometown. Since then he has worked in every area of foodservice, including several years as foodservice director in nursing homes. He has dedicated his entire professional career to the aging population and has a passion for foodservice management and food safety and sanitation. Mike received his Bachelor’s degree from Michigan State University and completed his dietetic internship at The University of Michigan Hospital and Health Systems.

 

Fundraising for Small Nonprofits


Credits: 1
Level: Basic

Competency: Revenue Development

Get the Recording | Runtime: 58:24

About this webinar:
Small nonprofits face extraordinary challenges when it comes to finding the staff time and resources to execute a fundraising strategy. To compete with larger organizations, small nonprofits have to optimize their fundraising activities. This presentation will cover the approaches, models and infrastructure elements that work best for small nonprofits — including those with one or two full-time fundraising staff, as well as those who rely entirely on volunteers. Learn how to effectively integrate the fundraising efforts of your staff and volunteers, and find ways to maximize your resources by spending your time and energy where it will matter most.

About the presenter:
Derrick Feldmann is the CEO of Achieve, LLC, a firm specializing in donor engagement strategies. In 2001, Derrick joined Learning to Give, leading the organization’s external and fundraising operations and helping guide its merger with THE LEAGUE in 2005. Immediately before helping to found Achieve, Derrick was responsible for all major development programs at THE LEAGUE, including fundraising, external partnerships and program management. Among his top achievements, Derrick worked with senior leadership to secure a $6 million gift, negotiated an in-kind TV ad campaign valued at $1 million and reached a 200 percent increase in fundraising. Derrick has helped raise millions of dollars, organized sponsorships worth millions more in cash and in-kind support and attracted major grants. In addition, Derrick has led the development of international philanthropy projects, including programs in South Korea, Japan and Bermuda. He serves on the Association of Fundraising Professionals International Youth Philanthropy Task Force. A graduate of Southeast Missouri State University, Derrick holds a Master’s degree in Philanthropic Studies from Indiana University’s Center on Philanthropy.

 

Growing a Giving and Getting Board


Credits: 1
Level: Advanced

Competency: Planning for the Future

Get the Recording | Runtime: 58:24

About this webinar:
Frequently there is a disconnect between nonprofit organizations and board members when it comes to the giving and getting of money for the organization. Organizations often recruit board members with the expectation that they will personally give money and will get their friends and associates to give as well. However, board members frequently list giving or getting money as one of their least favorite activities. Join us as we explore ideas and strategies for changing this and growing a board eager to both give and get others involved.

About the presenter:
Kevin Monroe is the founder and managing partner of X Factor Consulting, LLC, a marketing and management firm that helps grassroots organizations achieve maximum impact with their clients, communities and causes through affordable tools, technologies and training. Kevin has worked with organizations such as the Substance Abuse and Mental Health Services Administration, Prevent Child Abuse Georgia and the Learning Community at SafeHouse Outreach. Since 2002, he has conducted trainings for over 5,000 leaders from grassroots faith-based and community organizations in 25 states and Puerto Rico. His training areas of influence include sustainability, board and leadership development, effective collaboration, and the role of faith-based social service delivery. Kevin holds a BA from Mercer University and an MA in organizational leadership from Gonzaga University.

 

Menu Planning for Customer Satisfaction


Credits: 1
Level: Basic

Competency: Foodservice Knowledge

Get the Recording | Runtime: 58:24

About this webinar:
This session provides an overview of the essentials of menu planning that focuses on customer satisfaction yet still follows the Dietary Guidelines for Americans (DGA) and the Dietary Reference Intake (DRI) for nutrients. Basic issues to be covered will include: meeting nutritional needs of older adults, providing menu options and using the computer to analyze nutrient content of menus. Learn and discuss how best to provide appealing meals that fit your food budget.

About the presenter:
Linda Netterville is MOWAA's vice president for grants management. Her 25 years of experience in nursing homes and community-based nutrition programs includes being state nutritionist for the Texas Department on Aging and executive director of a rural nutrition program. She has previously served as president of MOWAA and chairman of Gerontological Nutritionists—a Practice Group of the American Dietetic Association. She received a Bachelor’s degree from the University of Missouri and her Master’s from the University of Texas.

 

Preparing Successful Grant Proposals


Credits: 1
Level: Advanced

Competency: Revenue Development

Get the Recording | Runtime: 58:24

About this webinar:
Many funders now have online applications, and more funders appear to be moving in that direction. However submitting online grant proposals frequently requires you to present your case for support in 2,000 characters or less. It is vital that you write concisely and to the point to get the attention of the grant reviewer. Learn how to prepare clear, concise, comprehensive and competitive online proposals.

About the presenter:
Joanna Nixon is a consultant with Achieve LLC. Prior to this, she served as vice president for grantmaking for the Central Indiana Community Foundation (CICF), one of the 30 largest community foundations in the country, with over $500 million in assets. As vice president, Joanna developed grantmaking strategies and managed the distribution of $12 million in grants to more than 600 nonprofits annually. Prior to serving as vice president, Joanna served as a grant officer and managed a diverse portfolio of over 250 non-profit grantee relationships annually, which included arts and culture, environment, health and human service and youth development organizations. Joanna is currently a philanthropic consultant to The Efroymson Family Fund, a CICF Fund that is one of the largest donor-advised funds in the country and has allocated over $60 million in grants since its inception in 1998. Joanna holds a bachelor's degree in social work from Indiana University.

 

Recruiting the Next Generation of Volunteers


Credits: 1
Level: Basic

Competency: Planning for the Future

Get the Recording | Runtime: 58:24

About this webinar:
With the rising need for Meals On Wheels services and the declining numbers of volunteers, volunteer recruitment is one of the great challenges Meals On Wheels providers face today. As with fundraising and marketing, it’s important to diversify where and how you recruit. In this session you will discuss new ways to connect with current and potential volunteers via the Internet and social media.

About the presenters:
Patrick Rowan has over 10 years in nonprofit leadership experience. He directed campaign offices for the Fund for Public Interest Research in Minneapolis and Denver, CO. For six years Patrick was with PRISM as a program manager and director in transportation, and held responsibility in operations, staffing, building community support, and organizational development. Pat has a degree in Biology from Carleton College. He is the Executive Director of Metro Meals on Wheels, which he joined in June of 2008.

Katy Davern McCabe has over 9 years of professional experience in both non-profit and for-profit organizations. She has spent much of her career in liaison positions responsible for overall messaging and marketing between an organization and its multiple audiences. Katey has managed volunteers and created recruitment campaigns for the Boy Scouts of America, maintained client relations with architects for the home plans industry and presented at the International Builders' Show® on the differences in online marketing for designers. For Metro Meals on Wheels, she focuses on metro-wide community awareness, streamlining brand usage, and increasing the online presence for Meals on Wheels. Katey a bachelor's degree in Marketing Communications from the University of Wisconsin-River Falls and a Mini-Masters® in Project Management from the University of St. Thomas, MN.

Kelsey Ohme has over 5 years of professional experience in both the non-profit and private sectors. Her career has focused on engaging and managing baby boomers and younger generations of volunteers. She has created recruitment campaigns, designed materials to engage youth and families in volunteering, and worked to engage corporate and professional volunteers in all aspects of volunteer programs. Her work at Metro Meals on Wheels focuses on recruiting and engaging the next generation of diverse volunteers to meet the growing need for Meals on Wheels in the Twin Cities. Kelsey has a bachelor's degree in Political Science from Augsburg College of Minneapolis, MN.

 

Taking Donor Relationships Offline


Credits: 1
Level: Advanced

Competency: Relationship Building

Get the Recording | Runtime: 58:24

About this webinar:
Many organizations spend a lot of energy to attract donors online, but what do you do once you have acquired online donors? How do you build and grow the relationships with those virtual donors offline? In this session, you will learn about the types of donors who are attracted to online giving and their motivations for giving. Learn strategies that drive in-person engagement to continue to develop relationships with donors.

About the presenter:
Derrick Feldmann is the CEO of Achieve, LLC, a firm specializing in donor engagement strategies. In 2001, Derrick joined Learning to Give, leading the organization’s external and fundraising operations and helping guide its merger with THE LEAGUE in 2005. Immediately before helping to found Achieve, Derrick was responsible for all major development programs at THE LEAGUE, including fundraising, external partnerships and program management. Among his top achievements, Derrick worked with senior leadership to secure a $6 million gift, negotiated an in-kind TV ad campaign valued at $1 million and reached a 200 percent increase in fundraising. Derrick has helped raise millions of dollars, organized sponsorships worth millions more in cash and in-kind support and attracted major grants. In addition, Derrick has led the development of international philanthropy projects, including programs in South Korea, Japan and Bermuda. He serves on the Association of Fundraising Professionals International Youth Philanthropy Task Force. A graduate of Southeast Missouri State University, Derrick holds a Master’s degree in Philanthropic Studies from Indiana University’s Center on Philanthropy.

 

Time and Stress Management: How Not to Sweat the Small Stuff


Credits: 1
Level: Basic

Competency: Organizational Planning

Get the Recording | Runtime: 58:24

About this webinar:
We all have the same amount of time in a given day, week or year. It is whether or not you use your time wisely that makes the difference in living a productive and enjoyable life or one full of hassles and stress. Attend this course to learn how to put yourself in the driver’s seat and in charge of your time and your life. Are you frequently overwhelmed by putting out fires and the “crisis of the day?” Do your days seem to slip by unproductively and/or are they filled with frustration? Are you effectively managing technology and information overload in this 24/7 world? This course will teach techniques to control the most valuable commodity you have– your time.

About the presenter:
Susan Sarfati is a transformational leader who is an unabashed advocate of big ideas and opportunities, seeing bold new possibilities where few others do. Susan pursued a remarkable 30-year career in association management that saw her rise to the positions of President and CEO of The Greater Washington Society of Association Executives, Founding President and CEO of the Center for Association Leadership and Executive Vice President of the American Society of Association Executives. She has been a powerful advocate for the association profession, designing and delivering hundreds of professional development programs, speeches and authoring many articles on all aspects of leadership, lifelong learning, building learning communities, visionary thinking, organizational strategy, building high performance organizations, alliance-building, fundraising, and more.

 

X Factors of Sustainability


Credits: 1
Level: Basic

Competency: Planning for the Future

Get the Recording | Runtime: 58:24

About this webinar:
This session will develop a framework for organizations and individuals to use as they consider organizational and programmatic sustainability. We will establish a working definition of nonprofit sustainability; explore the concept of X factors; examine eight (8) X Factors of Sustainability; identify the presence of these X Factors in your organization; and consider ways to leverage them to enhance organizational and programmatic sustainability.

About the presenter:
Kevin Monroe is the founder and managing partner of X Factor Consulting, LLC, a marketing and management firm that helps grassroots organizations achieve maximum impact with their clients, communities and causes through affordable tools, technologies and training. Kevin has worked with organizations such as the Substance Abuse and Mental Health Services Administration, Prevent Child Abuse Georgia and the Learning Community at SafeHouse Outreach. Since 2002, he has conducted trainings for over 5,000 leaders from grassroots faith-based and community organizations in 25 states and Puerto Rico. His training areas of influence include sustainability, board and leadership development, effective collaboration, and the role of faith-based social service delivery. Kevin holds a BA from Mercer University and an MA in organizational leadership from Gonzaga University.